Israeli AI Startup AUI Raises $20 Million in SAFE Round Valued at $750 Million
Augmented Intelligence (AUI), a Jerusalem‑based artificial‑intelligence company founded in 2017 by entrepreneurs Ohad Elhelo and Ori Cohen, announced that it has secured $20 million in financing through a Simple Agreement for Future Equity (SAFE) round. The investment sets a valuation cap of $750 million, marking one of the larger recent funding events for Israeli AI firms.
AUI develops proprietary machine‑learning platforms that enable enterprises to embed adaptive decision‑making capabilities into existing software stacks. Its technology is positioned to serve sectors such as finance, healthcare, and logistics, where real‑time data analysis can improve operational efficiency. The company reports that its client base has expanded to include several multinational corporations and that its revenue has grown steadily since its inception.
The fundraising comes amid a broader surge of capital flowing into artificial‑intelligence startups worldwide, with investors seeking to capture growth in generative AI, automation, and data‑centric services. Israel’s tech ecosystem, often dubbed “Silicon Wadi,” has attracted heightened attention from venture capital firms, and the $20 million round reflects confidence in AUI’s market potential and its experienced founding team. Industry analysts note that SAFE instruments have become a popular choice for early‑stage companies looking to raise funds quickly while postponing valuation negotiations.
Company representatives indicated that the new capital will be used to accelerate product development, expand the engineering team, and deepen go‑to‑market efforts in Europe and North America. Local economic development officials welcomed the round, citing its contribution to job creation and innovation leadership in the region. Analysts project that AUI’s growth trajectory could position it for a strategic partnership or an eventual public offering, depending on market dynamics and the continued demand for advanced AI solutions.
